From bachelor parties and weddings to music festivals and sports games, there are countless reasons for people to visit Nashville. With over 15 million tourists flocking to Music City from all around the globe, there’s no better time to be an Airbnb host.
These millions of tourists need a place to stay, and many people prefer booking a cozy Airbnb over a hotel room because it allows for a more authentic experience. 64.5% of travelers use listing sites like Airbnb to find their vacation rental, and it’s projected that by 2020, vacation rentals will topple the hotel industry.
Here are 10 Airbnb management tips to help you navigate being a host in Nashville.
1. Stay on top of the latest rules and regulations.
A crucial aspect of managing your Nashville Airbnb is making sure you’re in compliance with the city’s laws and permit rules. For more information, visit Nashville’s Metro government website. You’ll find answers to frequently asked questions and details about BL2017-608, the current law that governs short-term rental properties in Nashville and Davidson County as well as links to the ordinances that preceded it.
2. Photography is your friend.
You worked hard to make your Airbnb look amazing, so you need to show it off accordingly. High-quality snapshots of your space make all the difference to users as they scroll through Airbnb’s offerings: photos are one of the top reasons guests choose to book. You can really amp up your listing with clear, bright, well-lit professional pictures that capture all the great qualities your dwelling offers. Plus, they can help bring more revenue, as hosts with professional photos earn 40% more on average than those without.
3. Expect the unexpected.
As a host, you must embrace the unexpected and be prepared for anything. Flight delays, last-minute cancellations, and random requests from guests are all part of the territory. Whether someone locked themselves out of the house or they’re panicking because they broke the dishwasher, you should always stay calm and have a back-up plan in place. Have an extra key hidden in a lockbox somewhere on your property for emergency situations, and make sure customers have multiple ways to contact you.
4. Communication is key.
Strong, solid communication makes the entire experience better for both you and travelers. Responding to requests within 24 hours will boost your ranking in Airbnb’s search feature, but we recommend replying even faster. Airbnb users have come to expect a rapid response when they reach out, as 63% of hosts reply to guests within 60 minutes of receiving their inquiry. Having a quick response time to answer questions and concerns will put guests at ease and boost your chances of satisfying the customer.
5. Little details make a difference.
If you really make the Airbnb feel like someone’s home away from home, they’ll be more likely to have a better stay and give you a higher rating. A clean, welcoming interior space will inspire visitors and make them want to stay forever! Flowers, candles, and bright artwork spice up rooms, while Nashville-themed knick-knacks, books, and magazines serve as a reminder of just how special the city is and also help educate visitors on local history and hot spots.
6. Anticipate a guest’s needs.
Traveling can be a stressful experience, so anticipating visitors’ needs can help make their trip smoother and easier. Thoughtful touches like providing guests with extra towels, blankets, and detailed instructions for operating the thermostat, TV, and other electronic devices are all ways to make customers feel special. Stock up on Band-Aids, extra toilet paper, soap, and travel-sized toiletries in case your guests forgot to pack something—it’ll save them a trip to the store, which will be greatly appreciated.
7. Appeal to your target audience.
If you can pinpoint a target audience, it’s much easier to cater to their needs. For example, you might focus on getting business from millennials, as they value experiences more than materials, which means they’re more likely to spend their money on traveling than any other generation. In addition, they typically choose vacation rentals like Airbnbs instead of hotels. Millennials prefer to use their phones or other digital devices to book their travel plans – in fact, they make up 40% of online travel bookings. Appeal to this audience by responding quickly to their email inquiries, equipping your space with high-speed Internet and entertainment options like Netflix and Hulu, and go the extra mile by leaving a recommendation list of your favorite restaurants, bars, and other local places.
8. Be flexible.
If you’re a new host, your goal is to get bookings and show potential customers that you’re trustworthy. If possible, be flexible with check-in and check-out times for guests’ convenience. If you’re comfortable, it’s recommended that you choose the flexible cancellation policy option. This promotes your bookings, and if guests cancel, they will only lose the Airbnb fees. This shows customers you’re willing to accommodate their needs, which will help them trust you while you build your reputation and experience.
9.If you need help, don’t be afraid to utilize the Resolution Center.
Sometimes things don’t go according to plan, which is okay! To request funds from a guest or issue a refund, check out Airbnb’s Resolution Center. You have up to 60 days after a reservation’s check-out date to submit a request for non-security deposit related issues. If you want to make a claim on your security deposit, you should submit your request within 14 days of your guest’s check-out date or before the next traveler checks in, whichever comes first.
10. Simplify the entire management process with Chady Property Management’s help.
Chady Property Management provides seamless turn-key vacation rental property management. We optimize your listings to appear on many platforms so you receive top dollar for your rental. It’s stress-free, so you can focus on more important things in your life while we handle all the logistics. Our services include communications, check-ins, cleaning, linen, taxes, restocking and more! Learn more today by visiting ChadyPM.com.